Colombo:The 63rd General Assembly of the Asia-Pacific Broadcasting Union (ABU) was officially inaugurated in Colombo this morning by President Anura Kumara Dissanayake. The opening ceremony witnessed participation from a wide array of representatives from 225 electronic media organizations spanning 66 countries affiliated with the ABU.
According to News.LK, the conference will feature extensive discussions on significant topics such as technological advancements in the regional media industry, sports broadcasting and media content, and emerging challenges like the integration of artificial intelligence (AI) in media and cyber security.
In addition to the main assembly, several technical and expert committee sessions took place on October 30 and 31. During the opening ceremony, President Dissanayake was presented with a commemorative memento to honor his involvement in the event.
The ceremony was also attended by prominent figures including Minister of Foreign Affairs, Foreign Employment and Tourism Vijitha Herath, foreign ambassadors, government officials, heads of the security forces, and representatives from the media industry.